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Pastor, your group leaders are not interchangeable. Learn the four types.

1,000+ sermonsFormer ARC & CMN planterPastor Center co-founder

In Mark 4, the seed that fell on good soil yielded thirtyfold, sixtyfold, a hundredfold. Same sower. Same soil. Different yields. That’s your leader roster. The thirtyfold leader is not a failure — they’re a different yield, and you’d better know which is which, because how you deploy each type is the difference between a groups ministry that compounds and one that just churns. Here are the four types I’ve seen in every church I’ve coached — and the move for each.

Type 1 — The Super Multiplier (rare, and priceless)

They identify four to six potential leaders every semester. They can take a group from zero to thirty. They recruit instinctively, pick the right content, and draw a crowd. When you ask “who’ve you got for next semester?” they don’t say two names — they say six. Out of twenty groups, you might have two of these people.

The single most common way churches waste their best leader: letting a Super Multiplier lead the same group of people, semester after semester. Their gift is raising up leaders, so they need a fresh batch of people every semester. And be strategic about who you plant in that soil — your “not yet” leaders, the raw and talented ones, come out of a Super Multiplier’s group ready to lead their own.

Type 2 — The Multiplier (the standard)

Identifies at least two new leaders every semester. Their group is healthy, growing toward twenty, and reliably producing the next generation. This is where you want everyone to be — the whole five-year doubling math assumes a church full of Multipliers. Support them, recognize them publicly, and keep them multiplying.

Type 3 — The Steady Leader (right, in the right context)

Not identifying new leaders, but running a stable, healthy group of ten to fifteen. Here’s the important part: this is genuinely okay in the right context. Specialized groups — grief, recovery, marriage crisis, niche discipleship — aren’t supposed to multiply. Their value is consistency and depth of care, and swapping the leader out every semester would damage the very thing that makes them work. A faithful Steady Leader in a recovery group is doing exactly the right job.

Where it becomes a problem is when a general discipleship or affinity group quietly settles into steady mode and nobody names it. Then it’s not a specialized calling — it’s a group that’s closed in on itself. Have the honest conversation and find out which one you’re looking at.

Type 4 — The Struggling Leader (a diagnosis, not a firing)

Group under ten and not growing; the leader seems stuck. This is not a firing offense — it’s a diagnostic moment. Usually it’s one of four things: a content-to-leader mismatch, a skill gap nobody trained, a season of life that has them underwater, or — occasionally — the wrong seat entirely.

A very good friend of mine had a struggling group for a long time. The coaching conversation came down to one question: “How many people have you invited?” — “No one. I’ve been waiting for people to show up.” He learned the one skill of making the ask, and his group of four became six, became ten — thirty people by semester’s end. Today he leads a church of multiple thousands. His lion and his bear were in the small group. Don’t burn your Struggling Leaders — coach them, or apprentice them under a Super Multiplier for a semester, and redeploy.

The payoff — your leadership pipeline is your staffing pipeline

Think about what a Super Multiplier is demonstrating, unpaid, on their own initiative: they recruit, organize, cast vision, identify and develop talent, and produce measurable results semester after semester. That is a job description. Most churches hire from résumés and Bible-college pipelines and hope. You have something better: a proving ground with a track record. We don’t pay doers — we pay multipliers. When you find one, feed them your best people, watch their character, give them a leader-of-leaders seat, and eventually have the conversation: “Have you ever thought about doing this vocationally?”

Know which type you’re looking at

Engage tracks every leader by semester — who’s multiplying, who’s steady, who’s flagged as emerging — so the four types stop being a gut feel and become a dashboard. See it on your own church in a 25-minute demo.

Sort your current leaders into the four types this week — honestly. Then make one deployment move: fresh soil for a Super Multiplier, or a “not yet” planted in their group.

Don’t just launch groups. Multiply them.

Free course · Intro + 15 lessons · ~2 hrs 40 min

Elite Groups

Building, leading, and multiplying small groups — the complete play: pick your model, build the leader pipeline, run the semester flywheel, and commit to the five-year multiplication roadmap.

Elite Groups course preview
01Why Your Church Can’t Grow Without Groups9 min
02Your Group Operating System8 min
03Elite Leaders12 min
04Your Five-Year Multiplication Roadmap6 min

+ 12 more lessons — all free

Jon-Michael Sherman
Jon-Michael ShermanFormer ARC & CMN church planter · Pastor Center co-founder

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